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Search ads are text-based advertisements that appear at the top of search engine results when users search for relevant keywords. They are ideal for reaching potential customers who are actively looking for your products or services. This type of PPC delivers fast visibility and helps generate qualified leads with measurable results.
Display ads are visual banners that appear across a wide network of websites, apps, and platforms. They are perfect for increasing brand awareness, retargeting previous visitors, and capturing attention through graphics and design. Display advertising helps expand your reach and keep your brand top-of-mind.
Shopping ads showcase your products with images, prices, and store details directly in search results. These ads are especially effective for eCommerce businesses, helping you attract buyers who are ready to make a purchase. They improve product visibility and drive more qualified traffic to your website.
Video ads allow you to promote your brand through short videos that appear before or during YouTube content. This format is great for storytelling, product demos, or brand messaging. Video PPC campaigns are highly engaging and help you connect with your audience on a deeper level.
Remarketing ads target users who have previously visited your website but didn’t complete a conversion. These ads follow your audience across the web, reminding them of your offerings and encouraging them to return. It’s a powerful way to recover lost leads and increase conversion rates.
Local service ads help your business appear at the top of search results when users are looking for services in their area. These ads are ideal for local businesses that want more calls, bookings, or walk-ins. You only pay for genuine leads, making it a cost-effective way to grow your local customer base.
We start by understanding your business, target audience, and campaign objectives. This helps us define the right platforms, budgets, and KPIs for your PPC strategy.
